Slug Generator

Convert text to URL-friendly slugs for SEO-optimized URLs

What is a URL Slug?

A URL slug is the human-readable, URL-friendly portion of a web address that identifies a specific page. For example, in example.com/blog/how-to-write-great-content, the slug is "how-to-write-great-content". Good slugs are crucial for SEO and user experience.

This free slug generator instantly converts any text into URL-safe slugs. It removes special characters, normalizes accents, and formats text for optimal readability in URLs—perfect for blog posts, product pages, and any web content.

Why Are URL Slugs Important?

SEO Benefits

Search engines use URL structure as a ranking factor. Including relevant keywords in your slug helps search engines understand your page content and can improve rankings.

Click-Through Rates

Readable URLs in search results help users understand what to expect before clicking. "best-coffee-beans-2024" is more compelling than "p=12345".

Shareability

Clean URLs are easier to share, remember, and type. They look professional in emails, social media, and print materials.

Slug Best Practices

  • Keep it short: 3-5 words is ideal. Remove unnecessary words like "a", "the", "and".
  • Use hyphens: Hyphens are the standard separator. Google treats them as word separators, unlike underscores.
  • Lowercase only: URLs are case-sensitive. Lowercase prevents duplicate content issues.
  • Include keywords: Put your main keyword in the slug, but don't stuff it.
  • Avoid special characters: Stick to letters, numbers, and hyphens.
  • Be descriptive: The slug should give readers a clear idea of the page content.

Good vs Bad Slug Examples

Bad SlugGood SlugWhy
/p?id=123/iphone-15-reviewDescriptive, includes keywords
/the-Best_Coffee_Beans/best-coffee-beansLowercase, hyphens only
/how-to-make-the-best-.../make-perfect-coffeeConcise, no filler words

Frequently Asked Questions

Can I change a slug after publishing?

Yes, but carefully. Changing a slug creates a new URL, which can break existing links and hurt SEO. Always set up a 301 redirect from the old URL to the new one.

Should I include dates in slugs?

Generally no—dates make URLs longer and can make content seem outdated. Exception: time-sensitive content like news or annual reviews.

How do I handle international characters?

This tool automatically removes accents (é → e, ñ → n). For CJK languages, you may want to use transliteration or keep URL-encoded characters.